"Honest and Transparent Insurance"

"Competitive motor vehicle insurance available to customers across the UK"



"Straight-forward, uncomplicated insurance with a first class claims service"

Asset 38@10x.png

What we offer

Underwriting Expertise

Our dedicated underwriting team look more closely at a customer’s driving history. Moving away from the one-size-fits-all approach of standard system-driven, accept/decline underwriting rules, we offer a bespoke underwriting process.

Claims Handling

Our claims administrators, Action 365 Ltd have over 20 years experience of handling claims. Using this experience they aim to take the stress out of making a claim and provide customers with a first class claims service.


Administration Services

Using state of the art software solutions, our administration team ensure that customer information is processed securely and in a timely manner. Our customers can be assured that there policies are administered to a high standard.

Product Distribution

Pukka only provide insurance through a selection of reputable, handpicked insurance brokers. We promote honesty and transparency - these are qualities we aim for through our chosen distribution partners. 


We have specifically designed our products for drivers based in the UK (excluding Northern Ireland and the Channel Islands). We offer both standard and telematics comprehensive insurance cover for Commercial Vehicles and Private Cars. 

Vision and Values

We aim to do the right thing for our customers, look after our staff and apply a fair and balanced approach to everything we do. We are passionate about treating our customers, communities and staff fairly.


About us

Pukka Services is a trading name of Action 365 Ltd, Registered in England and Wales no 3839322. Registered Address -Biz Space, Cheadle Place, Stockport Road, Cheadle SK8 2JX. Action 365 Ltd is authorised and regulated by the Financial Conduct Authority. Our firm reference number is 306011.

You can check this on the Financial Conduct Authority Register by visiting www.fca.org.uk